Mass Communication

TELEVISION ADVERTISEMENT OF MILO BEVERAGE ON CONSUMERS PURCHASING HABIT AMONG RESIDENTS

ABSTRACT Television as an audio-visual platform shows products and services as it is in a persuasive and enticing manner which placed it over others mass...

OWNERSHIP INFLUENCE IN BROADCAST MEDIA ORGANIZATION (A STUDY OF A-Z TELEVISION)

OWNERSHIP INFLUENCE IN BROADCAST MEDIA ORGANIZATION (A STUDY OF A-Z TELEVISION) CHAPTER ONE INTRODUCTION The possessive nature of man his native tendency to desire wealth has made...

ATTITUDE AND PERCEPTION OF FEMALE STUDENTS TOWARDS JOURNALISM AS A CAREER

ABSTRACT On the yearly basis universities, polytechnics, media colleges and institutes are graduating students hopefully to work in form of the media but the reverse...

AN ASSESSMENT OF PUBLIC RELATIONS STRATEGIES OF SELECT FIRMS IN UYO

AN ASSESSMENT OF PUBLIC RELATIONS STRATEGIES OF SELECT FIRMS IN UYO CHAPTER ONE INTRODUCTION 1.1     Background to the Study Every individual or organization’s interest is to maintain a...

INFLUENCE OF ANIMATED CARTOONS ON THE BEHAVIORAL DEVELOPMENT

CHAPTER ONE 1.0 Introduction 1.1 Backgrounds to the Study           Childhood as a stage in the human life cycle encompasses a period of  phenomenal biological, physiological, psychological,...

NEWSPAPER COVERAGE OF DRUGS ABUSE AND CRIMINAL CASE IN AKWA IBOM STATE

NEWSPAPER COVERAGE OF DRUGS ABUSE AND CRIMINAL CASE IN AKWA IBOM STATE (A CASE STUDY OF PIONEER AND GUIDE NEWSPAPERS) CHAPTER ONE INTRODUCTION 1.1     Background to the Study Use...

UYO AUDIENCE ASSESSMENTS OF FACIAL EXPRESSIONS OF TELEVISION BROADCASTERS IN UYO METROPOLIS

UYO AUDIENCE ASSESSMENTS OF FACIAL EXPRESSIONS OF TELEVISION BROADCASTERS IN UYO METROPOLIS TABLE OF CONTENTS Cover page Title page Certification             –       –       –       –       –       –       –       –      ...

TELEVISION VIEWING HABIT AMONG FAMILIES

CHAPTER ONE1.0 Introduction1.1 Background to the StudyAccording to UNESCO (1999), Television is ubiquitous, with at least one television set present in most family homes...

AN EVALUATION OF THE IMPACT OF NEWS COMMERCIALIZATION IN ETINAN LOCAL GOVERNMENT AREA

AN EVALUATION OF THE IMPACT OF NEWS COMMERCIALIZATION IN ETINAN LOCAL GOVERNMENT AREA CHAPTER ONE INTRODUCTION In recent times, the term “privatization” and “commercialization” have gained prominence...

TELEVISION VIEWERSHIP AMONG STUDENTS OF SECONDARY SCHOOL STUDENTS

Abstract The research focused on television viewership among students of Kidvac Secondary School, Iree. Basically, the objective of the study is to examine how television...

TRANSACTIONAL COMMUNICATION AND WOMEN EMPOWERMENT IN AKWA IBOM STATE

TRANSACTIONAL COMMUNICATION AND WOMEN EMPOWERMENT IN AKWA IBOM STATE (A STUDY OF THE ROLE OF WOMEN IN THE MEDIA) TABLE OF CONTENTS Cover page Title page Declaration                 –        –       ...

AKBC RADIO PROGRAMME AS AN EFFECTIVE TOOL IN HIV/AIDS CAMPAIGN (A STUDY OF AIDS AND YOU)

AKBC RADIO PROGRAMME AS AN EFFECTIVE TOOL IN HIV/AIDS CAMPAIGN (A STUDY OF AIDS AND YOU) CHAPTER ONE INTRODUCTION 1.1     Background to the Study Acquired Immune Deficiency Syndrome...

AGENDA SETTING IN NIGERIA NEWSPAPER AND CHALLENGES IN RURAL DEVELOPMENT

AGENDA SETTING IN NIGERIA NEWSPAPER AND CHALLENGES IN RURAL DEVELOPMENT  Abstract This study investigated the extent to which the print media, and particularly the newspapers, faced...

EMPLOYEES ASSESSMENT OF AMAECOM ADVERTISING STRATEGIES IN UYO

EMPLOYEES ASSESSMENT OF AMAECOM ADVERTISING STRATEGIES IN UYO TABLE OF CONTENTS Cover page Title page Declaration                 –        –        –        –        –        –        –        i Certification      –        –        –        –       ...

AN EVALUATION OF ROLE OF THE MEDIA AND NATIONAL SECURITY IN NIGERIA

ABSTRACT Chapter one This chapter is a window to this project. It would discuss the background to study, statement of problem, objective of study, and significance...

TELEVISION AS A TOOL FOR MOULDING PUBLIC OPINION

ABSTRACT This project was undertaken to analyze "television as a tool for moulding public opinion, a case study of mainland local government Lagos State. The...

ANALYSIS OF CRUNCHIES PRODUCTS ADVERTISEMENT AND CUSTOMER PATRONAGE

ANALYSIS OF CRUNCHIES PRODUCTS ADVERTISEMENT AND CUSTOMER PATRONAGE CHAPTER ONE INTRODUCTION Practitioners should find out who their customers are any information that helps the practitioner to appeal to...

STUDENT LOYALTY AND PREFERENCE TO THE CONSUMPTION OF FANTA IN UYO CITY POLYTECHNIC

STUDENT LOYALTY AND PREFERENCE TO THE CONSUMPTION OF FANTA IN UYO CITY POLYTECHNIC CHAPTER ONE BACKGROUND OF THE STUDY 1.1     Introduction The success of any product depends upon...

NEWSPAPER COVERAGE OF NIGERIA 2015 GENERAL ELECTION

CHAPTER ONE 1.1     BACKGROUND OF THE STUDY “...Mass media are often referred to as the fourth estate of realm because of the power they wield and the...

USAGE OF NEWS PICTURES IN NEWSPAPER

ABSTRACT This study is about photojournalism with focus on the use of News pictures in Nigerian Newspapers. Photojournalism is an important arm of Journalism that...

SEMANTIC AND LEXIS USED IN THE SELECTED HOUSEHOLD ADVERTS AIRED IN TELEVISION MEDIA HOUSES IN NIGERIA

CHAPTER ONE 1.1       BACKGROUND TO THE STUDY The study of language, which constitutes the underlying platform for this research work, is one concept which has defied all...

AUDIENCE REACTION TOWARDS NEWSCASTERS’ MODE OF DRESSING (A STUDY OF NTA CHANNEL 10, PORT HARCOURT)

AUDIENCE REACTION TOWARDS NEWSCASTERS’ MODE OF DRESSING (A STUDY OF NTA CHANNEL 10, PORT HARCOURT) TABLE OF CONTENTS Cover page Title page Certification         –        –        –        –        –       ...

THE RELATIONSHIP BETWEEN TELEVISION VIEWING AND AGGRESSIVE BEHAVIOUR

ABSTRACT The study examined the relationship between television aggressive behaviour and students academic performance in selected secondary schools in Mainland Local Government Area of Lagos...

AN ASSESSMENT OF MASS MEDIA AVAILABILITY AND LEVEL OF USAGE IN THE TEACHING AND LEARNING

ABSTRACT This research was carried out to assess mass media availability and level of usage in the teaching and learning of Government in Lagos State...

ASSESSMENT OF EFFECT OF THE MEDIA ON PERFORMANCE OF ISLAMIC STUDIES STUDENTS IN SECONDARY SCHOOLS

ABSTRACT Understanding toddy’s digital kids and how they learn has profound implications not only for how teachers teach digital students, but also, and perhaps more...

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  • MOST READ PROJECTS

    IMPACT OF SHARIAH GOVERNANCE ON CBN GUIDELINES ON NON INTEREST BANKING

    ACKGROUND TO THE STUDYThe most recent and significant development in the banking industry is the emergence of Islamic Banking System and Interest-Free Banks (IFBs)...

    DESIGN AND IMPLEMENTATION COMPUTERIZED POWER MONITORING SYSTEM

    ABSTRACT This project research is focused on show-casing the means of monitoring the distribution of electrical power across local stations using computerized systems. It examines...

    THE IMPACT OF COMPUTERIZED ACCOUNTING SYSTEM ON THE SUCCESS OF A BUSINESS ORGANISATION

    ABSTRACT This research work will the be examining the impact of the computerized accounting system on the success of a business organisation using the United...

    THE IMPACT OF CAPITAL BUDGETING IN THE PRIVATE SECTOR

    CHAPTER ONE 1.0     INTRODUCTION 1.1     BACKGROND OF THE STUDY Every business firm normally will like to know how it perform over a period of time this leading to a...

    IMPROVING THE PERFORMANCE OF SMALL SCALE BUSINESS THROUGH EFFECTIVE BUDGETARY CONTROL

    ABSTRACT This study was undertaken to verify how much effective budgetary control contributes organization survival. The objective are focused on determining whether budgeting is an...

    CAUSES AND EFFECT OF ALCOHOLISM AMONG YOUTHS

    CAUSES AND EFFECT OF ALCOHOLISM AMONG YOUTHS CHAPTER ONE 1.1     INTRODUCTION The oxford advanced Dictionary (7th edition) describe the term alcoholism as “the medical condition caused...

    THE PROBLEMS OF EFFECTIVE UTILIZATION OF REVENUE AVAILABLE TO LOCAL GOVERNMENTS IN NIGERIA 2

    THE PROBLEMS OF EFFECTIVE UTILIZATION OF REVENUE AVAILABLE TO LOCAL GOVERNMENTS IN NIGERIA (A CASE STUDY OF ANINRI LOCAL GOVERNMENT AREA OF ENUGU STATE) ...

    TELEVISION ADVERTISEMENT OF MILO BEVERAGE ON CONSUMERS PURCHASING HABIT AMONG RESIDENTS

    ABSTRACT Television as an audio-visual platform shows products and services as it is in a persuasive and enticing manner which placed it over others mass...

    AN EVALUATION OF MARKETING STRATEGIES OF MOBILE PHONE OPERATORS IN MTN NIGERIA

    ABSTRACT This project is focused on the “Evaluation of marketing strategies of mobile phones in MTN Nigeria, Kaduna branch. The main objective is to identify...

    TRADITIONAL AESTHETICS TRANSFER AND THE AFRICAN NOVELISTS: A STUDY OF ACHEBE’S THINGS FALL APART AND LAYE’S THE AFRICAN CHILD, A RESEARCH PROJECT TOPIC ON...

      CHAPTER ONE 1.1    INTRODUCTION Reading through African novels, this research work was triggered by a lot of borrowing from oral traditional aesthetics into the written form...